In the fall of 2000, the Latin GRAMMY Awards made their television debut live on CBS, making history as the first prime-time bilingual broadcast to air on network TV.
The ceremony arrived right on time: the “Latin Explosion” was just beginning, and everyone was taking notice. Marc Anthony had risen to No. 3 on Billboard’s Hot 100 with his smash hit, “I Need To Know (Dímelo),” Ricky Martin’s 1999 performance at the GRAMMY Awards catapulted him to international success, and Carlos Santana was in the midst of a comeback with his No. 1 collaboration “Smooth,” with Rob Thomas. Jennifer Lopez, Enrique Iglesias, and rising crossover star Shakira were all adding fuel to the fire.
It was this rising movement that had prompted the establishment of The Latin Recording Academy in 1997 and, by 2000, the idea of having their own ceremony seemed like a no-brainer. Hosted by a rotating cast of stars including Gloria Estefan, Jennifer Lopez, Andy García, Jimmy Smits, and Antonio Banderas, the show was broadcast to nearly 9 million viewers. And while it may have been expensive to orchestrate, then-president of The Recording Academy, Micahel Greene, told Billboard that it was “the best investment the academy ever made.”
Since then, the show has become known as the Biggest Night In Latin Music, the ceremony regularly brings together artists and fans all over the world, drawing in 18.9 million viewers in 2024. This year, the Latin GRAMMY Awards will be held on Nov. 14, broadcast from Miami, Florida.
Read more: 2024 Latin GRAMMYs: See The Full Nominations List
Ahead of the 25th Annual ceremony, revisit 25 songs that have defined the Latin GRAMMYs. As you read, press play on the playlists below.
“Oye Cómo Va” — Ricky Martin (2000)
Just a few months before the Latin GRAMMYs’ inaugural ceremony, the Latin music world suffered the loss of Tito Puente, the legendary Puerto Rican bandleader and composer. To honor his legacy, Ricky Martin kicked off the show with an electric rendition of Puentes’ iconic 1962 cha-cha-chá song, “Oye Cómo Va,” (later covered by Santana to great success in 1971), as part of a medley performed alongside Celia Cruz and Gloria Estefan.
It had only been a year since Martin had taken the world by storm with “Livin’ la Vida Loca” — the lead single of his English-language debut, and the track that helped the “Latin explosion” of the 2000s take off. With this performance, Martin proved that while he was chasing down crossover success, he would always celebrate his roots.
“Fíjate Bien” — Juanes (2001)
It might be hard to imagine a time before Juanes was an internationally-renowned Latin rockstar. But back in 2001, the Colombian singer was a relatively new solo act, having disbanded his rock band, Ekhymosis in 1998. His debut album, Fíjate Bien, didn’t make waves on the charts outside of Colombia, but it did catch the attention of The Latin Recording Academy. The singer entered the ceremony with seven Latin GRAMMY nominations, and left with three wins, including Best New Artist.
His success that night prompted him to head straight back into the studio with more than 40 demos for producer Gustavo Santaolalla. These sessions would eventually become Un Día Normal — Juanes’ international breakthrough. To date, Juanes holds the record for second-most Latin GRAMMYs won, with 27 total.
“La Negra Tiene Tumbao” — Celia Cruz (2002)
Sporting a gravity-defying white and blue wig and matching sapphire-sequined gown, Celia Cruz delivered her final performance at the award show in style. That night, the 76-year-old salsa superstar was up for five awards, taking home Best Salsa Album for her release, La Negra Tiene Tumbao.
Its title track of the same name fused the music she was most known for with reggae and hip-hop, and marked her last major hit before her death the following year in 2003. With a dazzling laugh and a booming voice, Cruz accepted her award saying, “Damas y caballeros, excuse my English, but I love you,” exiting the stage with her signature catchphrase: “¡Azúcar!”
“En el 2000” — Natalia Lafourcade (2003)
Though she didn’t take home an award in 2003, Mexican singer/songwriter Natalia Lafourcade left her mark with her imaginative and funky breakout single, “En el 2000.” The accompanying album, her self-titled debut, gained critical acclaim for its combination of alternative pop, bossa nova, and Latin rock sounds.
Up for three awards that year, including Best New Artist, Lafourcade went on to become the most-awarded woman in Latin GRAMMYs history, with 17 awards to date.
“Casi” — Soraya (2004)
After being diagnosed with Stage III breast cancer in 2000, the Colombian American singer made her triumphant return to the music industry with her fourth album. The self-titled record featured two of her biggest hits, “Solo Por Ti” and “Casi.” Each of the album’s 12 tracks were written, produced, and arranged by the singer, earning her the first-ever Latin GRAMMY for Best Singer-Songwriter Album, and her first and only Latin GRAMMY.
After receiving her award, Soraya said, “I’m standing here as a fighter … hopefully paving the way for many other female singer-songwriters.”
“Gasolina” — Daddy Yankee (2005)
It would be difficult to overstate the global impact of Daddy Yankee’s megahit, “Gasolina” — the first reggaeton song to be nominated for a Latin GRAMMY for Record Of The Year, and the first to be inducted into the National Recording Registry at the Library of Congress.
While the song ultimately lost out to Alejandro Sanz’s “Tu No Tienes Alma,” “Gasolina” became one of the most influential Latin music tracks of all time. The single helped introduce a global audience to reggaeton, kickstarting a larger movement within Latin music, and opening the door to a generation of young musicians who came after it.
Read more: Songbook: Celebrating Daddy Yankee’s Legendary Three-Decade Reggaeton Reign
“La Tortura” — Shakira featuring Alejandro Sanz (2006)
By 2006, Shakira had already cemented herself as a mainstay in Latin music, so it was only a matter of time before she began to break records at the Latin GRAMMYs. At the 7th Annual awards, she became the first female artist to win in the three major categories: Record Of The Year, Album Of The Year, and Song Of The Year.
Building on the success of her English-language debut, Laundry Service, the Colombian singer returned in 2005 with Fijación Oral Vol. 1, which became the highest-selling Latin pop album of the decade in the U.S. She teamed up with Alejandro Sanz to perform their song, “La Tortura,” featuring some of her signature hypnotizing belly dancing moves.
Read more: Every Year Is The Year Of Shakira: 10 Songs That Prove She’s Always Been A Superstar
“Espacio Sideral” — Jesse & Joy (2007)
Mexico City-born sibling duo Jesse & Joy made a splash in 2006 with their debut single, “Espacio Sideral.” The guitar-driven pop rock song about being lovesick went gold in Mexico, and broke through the Top 40 of Billboard’s Top Latin Songs Chart. The song gained enough traction to earn the duo a coveted win for Best New Artist.
“No Llores” — Gloria Estefan, José Feliciano, and Carlos Santana (2008)
Following a rousing performance of her songs, “Mi Tierra” and “Oye Mi Canto,” 2008 Person Of The Year Gloria Estefan amped up the energy even more by bringing out fellow Latin icons José Feliciano and Carlos Santana.
It was a fitting collaboration. Estefan brought the sounds of Cuba and Miami to the rest of the world, following in the footsteps of artists like Feliciano (himself credited with being one of the first Latin American acts to find crossover success in the English-speaking market of the 1960s) and Santana — whose blend of American rock and blues with Latin American jazz made him an international success in the 1970s.
Juan Gabriel — “El Noa Noa” (2009)
Juan Gabriel may have been the one being honored as The Latin Recording Academy’s Person Of TheYear in 2009, but it was “El Divo de Juárez” who gifted the audience with a marathon performance lasting for almost 40 minutes during the ceremony in Las Vegas.
Celebrating a prolific career spanning three decades, Gabriel strutted around the stage, singing hit after hit alongside mariachis and folklórico dancers donning their colorful skirts. By his final song, “El Noa Noa,” the awards ceremony had been transformed into an all-out party that had kept the audience on their feet, and pushed the show nearly 30 minutes past its original three-hour duration.
“Por Qué No Le Calas / Ya Lo Sé” — Jenni Rivera (2010)
In what would be Jenni Rivera’s final Latin GRAMMYs performance before her tragic death in 2012, the Mexican American “Diva de la Banda” gave it her all with a mashup of “Por Qué No Le Calas” and “Ya Lo Sé,” from her 2009 LP, La Gran Señora. After cementing herself as a powerful female voice in the male-dominated world of banda music, Rivera pivoted to mariachi for the album.
It was a risk, especially considering how few women had managed to break through and reach commercial success in the genre, but it was one that paid off. The album peaked at No. 2 on Billboard’s Top Latin Albums Chart, and became the best-selling Regional Mexican Album of 2010.
Read more: Jenni Rivera Essentials: 10 Songs That Embody The Late Banda Music Icon’s Rebellious Spirit
“Latinoamérica” — Calle 13 (2011)
Puerto Rico’s preeminent hip-hop duo Calle 13 walked into the 12th Annual Latin GRAMMYs already having made history with a whopping 10 nominations for their fourth studio album, Entren Los Que Quieran, and its fifth single, “Latinoamérica.” Known for their provocative and thoughtful lyrics that often tackle social justice and politics, the track tells the story of Latin America, weaving together stories of corruption, resistance, and pride.
Supported by the Los Angeles Symphony, Residente and Visitante delivered a stirring version of the song, with Residente dedicating the performance to all of the Latin Americans who were in the room, or watching at home. “Transport yourself to your neighborhoods, to your streets, to your roots, the smell of your countries, and feel it right here in your chest.”
“Déjenme Llorar” — Carla Morrison (2012)
Without the backing of a major label, Mexican singer/songwriter Carla Morrison still managed to nab two wins for Best Alternative Music Album and Best Alternative Song for her debut LP, Déjenme Llorar and single of the same name. But it was her nomination in two of the major award categories — Album Of The Year and Song Of The Year — that turned heads.
With a plaintive voice that complements Morrison’s simple but emotive lyrics, the song helped propel the album to reach platinum status in Mexico, and signaled a rising shift in the power and influence of indie artists within the Latin music ecosystem.
“Volví a Nacer” — Carlos Vives (2013)
A decade earlier, the Colombian singer had been on top of the world. His 2001 album, Déjame Entrar, secured him his first GRAMMY Award for Best Traditional Tropical Latin Album, reached the peak of Billboard’s Latin Albums chart, and went double platinum in the U.S., propelling him to a steady string of sold-out shows. But after he was unable to reach a new deal with his label in 2004, the singer went on an extended hiatus.
Ten years later, thanks to a new record deal with Sony Music Latin, Vives staged an impressive comeback with Corazón Profundo in 2013. The album’s lead single, “Volvi a Nacer,” (Born Again) shot to No. 1 on Billboard’s Hot Latin Songs Chart. When he made his return to the Latin GRAMMYs, he left with three awards, including Song Of The Year and Best Tropical Song.
“Bailando” —Enrique Iglesias featuring Descemer Bueno and Gente de Zona (2014)
A truly global hit, Spanish crossover success Enrique Iglesias released no less than four versions of “Bailando” in three different languages, charting in more than 50 countries, going triple platinum, and beating out Shakira’s record for the longest-running single to top the Hot Latin Songs Chart by staying at No. 1 for 41 weeks.
Unable to accept the award in person while he was touring in Paris, the singer released a pre-taped performance of the song to close the show, during which he won three awards, including Song Of The Year.
Read more: Enrique Iglesias Forever: 10 Songs That Prove He’s A Latin Pop Hero
“Somos Más Americanos” — Maná and Los Tigres Del Norte (2015)
Two of Mexico’s most celebrated acts joined forces during the 16th Annual Latin GRAMMYs to remind the Latino community of the importance of using their voices ahead of the upcoming 2016 election.
Performing Los Tigres Del Norte’s “Somos Más Americanos,” an immigrant anthem that includes lyrics like “Ya me gritaron mil veces que me regrese a mi tierra …Yo no crucé la frontera, la frontera me cruzó.” (“They’ve shouted at me a thousand times to go back to my country … I didn’t cross the border, the border crossed me.” Met with rousing applause, the groups rounded out their performance by raising up a sign that read, “Latinos unidos no voten por los racistas” (Latinos united don’t vote for racists).
“Olvídame y Pega la Vuelta” — Marc Anthony and Jennifer López (2016)
Two years after the couple divorced, Marc Anthony and Jennifer López surprised their fans by announcing their reunion — their musical reunion. In 2016, the two came together to record a cover of the 1982 song, “Olvídame y Pega la Vuelta” by Argentinian sibling duo Pimpinela.
The duo performed their fourth duet together live for the first time at the 17th Annual Latin GRAMMYs, and their palpable chemistry as performers made it difficult to remember their split. Fiery, dramatic, and full of passion, the former lovers drove the crowd into a frenzy with their theatrical rendition of the song, which earned the praise of Pimpinela.
“Despacito” — Luis Fonsi featuring Daddy Yankee (2017)
Just a little over a decade after Daddy Yankee ushered in a new era of Latin music with “Gasolina,” Luis Fonsi and “Despacito” put him back on top of the world again. The hit that wouldn’t quit, “Despacito” tied with Mariah Carey for the longest-running No. 1 on the Billboard Hot 100, became the first Latin song to achieve diamond status, and for three years remained the most-viewed YouTube video of all time.
Thanks to a remix version with Justin Bieber (giving the artist his first Latin GRAMMY), the song led to a new wave of investment in Spanish-language music and sparked a massive rise in collaborations with Latin artists. Its success brought reggaeton and Latin pop to the forefront of the U.S., raising the profile of other Latin acts like Maluma, Ozuna, and Bad Bunny.
Read more: Watch Luis Fonsi accept the Latin GRAMMY for Record Of The Year
“Malamente” — Rosalía (2018)
A concept album centered around a tragic 13th Century Occitan romance novel might not sound like the classic makings of a hit record, but with the avant-garde creativity and skillful flamenco-trained vocals of Spanish popstar Rosalía, El mal querer was destined for greatness.
The album’s lead single, “Malamente,” blended flamenco, hip-hop, and música urbana, going viral on social media and catching the world’s attention. Unpredictable and innovative, Rosalía emerged as a new, exciting voice in Latin music, earning five nominations at her first appearance at the Latin GRAMMYs.
Watch: Run The World: How Rosalía Became An International Superstar And Production Powerhouse
“Volver, Volver” — Vicente, Alejandro, and Alex Fernández (2019)
A masterclass performance delivered by three generations of talent, the Fernández family took over the Latin GRAMMYs in 2019 with a medley of ranchera and mariachi music. Joined by his son Alejandro Fernández, and his grandson, Alex Fernández, Vicente Fernández demonstrated exactly why he earned the title “El Ídolo de México” (The Idol of Mexico).
Capping off their set with Vicente’s “Volver Volver,” the song that made him a household name across Latin America, the trio’s voices blended beautifully. The audience roared with applause, chanting “otra, otra” as Vicente accepted the President’s Award.
Read more: Vicente, Alejandro And Alex Fernández Steal the Latin GRAMMYs With Three-Generational Performance
“Yo Perreo Sola” — Bad Bunny (2020)
Amid the 2020 Covid-19 pandemic, the nominees and performers at the 2020 Latin GRAMMYs had to get creative with their sets. With each of them performing remotely from different locations across the world, Bad Bunny — nominated for the second-most awards that night, behind Rosalía — took viewers on a joy ride through the streets of San Juan.
While most of the world was shut down, the Puerto Rican rapper reminded everyone why he deserved his newfound title as the “King of Latin Trap,” breaking through language barriers to release the highest-charting Spanish album on the Billboard 200 with YHLMDLG and becoming Spotify’s most-streamed artist in 2020. “Yo Perreo Sola” became one of the defining songs of the summer, an inescapable reggaeton bop that won a Latin GRAMMY Award for Best Reggaeton Performance.
Read more: How Bad Bunny Took Over The World: From Urbano Upstart To History-Making GRAMMY Nominee
“Patria Y Vida” — Descemer Bueno, Yotuel, Maykel Osorbo, Beatriz Luengo, El Funky, and Gente de Zona (2021)
In a category dominated by major hitmakers like Tainy, Ricky Martin, Carlos Vives, Maluma, and Rauw Alejandro, 2021’s Song Of The Year award went to a track that spoke to something much bigger than chart success. Throughout protests in Cuba in the summer of 2021, “Patria y Vida” gave voice to the people’s frustrations with their government, becoming a rallying cry for their cause.
Subverting Fidel Castro’s slogan, “Patria o muerte” (“Country or death”), the song speaks to food shortages, authoritarianism, and human rights abuses. Banned in Cuba, the song led to the arrest of Osorbo, who Romero shouted out during his acceptance speech, dedicating the award to a free Cuba, and to all Latina mothers who fight for the dreams of their children.
“Un Nuevo Amanecer” — Angela Álvarez (2022)
There was more than one reason why the Best New Artist race made history at the Latin GRAMMYs in 2022. Not only was it declared a tie between Mexican musician Silvana Estrada and Cuban American songwriter Angela Álvarez, but, at 95 years old, Álvarez marked the oldest nominee to be considered in the category.
After years of writing and performing music for her friends and family, Álvarez didn’t begin playing in public until she was 90 years old at the Avalon nightclub in Hollywood. Encouraged by her grandson to finally record her songs, Álvarez released her debut album of Cuban standards and original songs in 2021. In her emotional acceptance speech, dedicating her award to those who haven’t yet realized their dreams, saying, “While life is difficult, there’s always a way, and with faith and love, you can achieve it, I promise you. It’s never too late.”
“Un x100to” — Grupo Frontera and Bad Bunny (2023)
While Shakira and Bizarrap’s viral music session may have taken the world by storm in 2023, the 24th Annual Latin GRAMMYs belonged to Edgar Barrera. Working behind-the-scenes as a songwriter and producer, the Mexican American talent has been the architect behind countless hits, working with some of the biggest names in Latin music, including Peso Pluma, Karol G, Bad Bunny, Christian Nodal, Shakira, Marc Anthony, Fuerza Regina, and more.
In 2023, he helped build on the budding Regional Mexican boom by orchestrating the chart-topping collaboration between Grupo Frontera and Bad Bunny, “Un x100to,” which marked the group’s first top five hit on the Billboard Hot 100. Leading the night with an impressive 13 nominations, Barrera picked up the award for Best Regional Mexican Song, Producer Of The Year, and snagged the first Songwriter Of The Year award.
“Mi Ex Tenía Razón” — Karol G (2024)
Six years after winning Best New Artist at the Latin GRAMMYs in 2018, there’s no denying that Karol G is the head “Bichota” in charge. She’s taken the reins as one of the leading voices in a rising tide of young female artists dominating reggaeton and Latin pop. Her 2024 mixtape, Mañana Será Bonito (Bichota Season), built on the success of her Latin GRAMMY Award-winning album, Mañana Será Bonito — the first all-Spanish language album by a female artist to debut at the top of the Billboard 200 — which earned her a historic win as the first woman to win Best Música Urbana Album at the 2024 GRAMMY Awards.
The mixtape’s second single, “Mi Ex Tenía Razón,” is an homage to one of the Colombian singer’s biggest musical inspirations: the “Queen of Tejano,” Selena Quintanilla. Delivering her own version of Selena’s trademark Tejano-cumbia fusion, Karol G sings about an ex who told her she would never find someone like him, only to end up with someone much better. The song is up for two Latin GRAMMY Awards, including Song Of The Year.
